ABOUT US

The AI Growth Partner That Turns Ambition Into P&L Impact.

We help leadership teams move beyond debate and into execution. In just 90 minutes, we align C-suite decision-makers, define high-impact AI pilots, and build the commitment needed to deliver measurable business outcomes.

Part of the Pragmatic AI Transformation Suite | 50+ C-suite teams aligned in 90 minutes

Pragmatic Digital is an executive facilitation and AI strategy firm led by Susan Westwater

For nearly a decade, we’ve guided C-suite teams from analysis paralysis to action, helping them make binding decisions that drive ROI, not just alignment.

  • Mid-market and enterprise organizations ($50M–$1B+ revenue)
  • Executive teams struggling to bridge strategy and delivery
  • Leaders who need to balance innovation with operational reality
Join 500+ Marketers Hitting Q3 Goals with This Toolkit

Proven Process. Pragmatic Results.

The world doesn’t need more AI hype or PowerPoint decks. Leaders need measurable results, fast. That’s where we’re different:

Decisive

Every engagement ends with three binding decisions and a 90-day pilot roadmap.

Realistic

We integrate technical, financial, and operational perspectives to ensure AI initiatives are actually deliverable.

Facilitated by Experience

Susan & Scot Westwater have aligned 50+ C-suite teams across manufacturing, healthcare, logistics, and consumer brands.

Accountable

Post-session support keeps momentum and prevents regression into debate.

Built for executives, operators, and innovation leaders seeking disciplined, results-driven AI transformation.

Meet the Experts the Big Firms Turn to (Quietly) When They Need Help

When the Big 4 quietly need AI help, they call us. Our leadership team has delivered AI growth systems for some of the world’s most demanding brands.

Susan Westwater

CEO

A strategic leader known for bringing board-level clarity to complex AI initiatives. Susan ensures every engagement is anchored to a defensible business case and executed with rigor.

Learn More About Susan’s Approach

Scot Westwater

Chief Strategy Officer

A veteran of AI integration and UX. Scot architects the operating systems that make AI stick, translating high-level strategy into scalable, usable workflows that your teams will actually adopt.

See Scot’s Expertise In Action →

Susan helped us make in 90 minutes what we couldn’t in 9 months: three binding AI decisions and a roadmap our CFO actually approved.
— Chief Strategy Officer, Mid-Market Manufacturer
Trusted by Fortune 1000 and mid-market innovators in Manufacturing, Healthcare, and CPG — and by executive teams who demand measurable outcomes.

Not another consultancy. A catalyst for executive decision.

Where others deliver decks, we deliver momentum:

No 80-page roadmaps

Just a clear 90-day pilot plan.

No endless discovery

A focused, facilitated process that forces clarity.

No abandonment after the session

A week-2 check-in ensures execution stays on track.

Trusted by Executives Across Industries

Where others deliver decks, we deliver momentum:

  • 50+ executive teams aligned in 90-minute sessions
  • Average ROI: 10x from avoided pilot waste
  • Trusted by leaders in manufacturing, healthcare, CPG, and financial services
Join 500+ Marketers Hitting Q3 Goals with This Toolkit

"This session forced the tough decisions we’d avoided for months."

CFO
Healthcare Services

"Finally, a facilitator who understood both data constraints and business urgency."

CTO
CPG Brand

"We left with clarity, ownership, and momentum."

CEO
Manufacturing

Ready to Turn AI Ambition Into Action?

If your executive team is still debating direction, start with a quick conversation. The Executive Diagnostic Call helps us assess your readiness and determine whether the AI Executive Briefing is the right next step.

Start With an Executive Diagnostic

This initial call is a brief discovery and fit session to confirm alignment and next steps. No commitment required.

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